In the last four months, the Vortex Companies have made moves to streamline its operations and position the company for continued growth.
In November, Vortex Companies launched Vortex Technology Group LLC to support its acquisition of the intellectual property and assets of the Curing Monitoring System (CMS) from OSSCAD GmbH & Co. KG. The proprietary cured-in-place pipe (CIPP) sensor technology was developed to verify the CIPP curing process.
“The CMS technology and its powerful reporting software is a game changer in the industry and a natural fit for our customers,” said Mike Vellano, Vortex Companies CEO. “It benefits both the contractor and project owner and will improve quality while mitigating cost.”
At the time of the acquisition, Vortex Companies noted that the CMS technology, which is currently sold and marketed under the names VeriCure and Zia Systems, will still be available through existing channels. However, it will be rebranded to protect CMS patents and stave off copycat specifications and technology development.
In early December, the Houston-based company announced that, in a move to streamline its operations, it would divide the Vortex Companies into two operating divisions: Vortex Services Division and Vortex Products Division. The newly formed Vortex Technology Group falls under the Vortex Products Division.
To lead this change, Andrew Gonnella, executive vice president of products was promoted president of Vortex Products Division and Wes Kingery, executive vice president of services was promoted to president of the Vortex Services Division.
“We have experienced tremendous growth over the last 12 months, due in large part to exceptional leadership from our team,” said Vellano. “This reorganization gives us the flexibility to generate more growth and independently pursue additional product and service businesses.”
In late December, Vortex Companies grew its contracting presence in the Mid-Atlantic Region with the acquisition of New Jersey-based North American Pipeline Services LLC (NAP). NAP’s specialties include a full spectrum of pipework from traditional sewer and stormwater maintenance programs to a full range of trenchless services including CCTV inspection and cleaning, pipe bursting, manhole rehabilitation, CIPP lining and large diameter geopolymer pipe. NAP also offers hydro-excavation, open excavation site work, pipe and structure repairs and installations.
In a move to expand its suite of CIPP offerings and grow into the burgeoning ultraviolet (UV) cured marketplace, Vortex Companies announced a partnership with BKP Berolina Polyester GmbH & Co. Kg to distribute and sell its BKP Berolina-Liner in the United States, Mexico and Canada.
“With so many variables and environmental conditions dictating customer needs, adding a UV CIPP solution complements our current line of trenchless rehabilitation technology, inclusive of robotics, coatings, CIPP resins and application systems,” said Gonnella. “We’ve done our due-diligence and believe the Berolina-Liner technology and installation advantages are best-in-class. I have tapped Mark Hallett, vice president and general manager of our Vortex Technology Group, to lead all commercial efforts related to Berolina-Liner. Under his leadership, I could not be more excited about the future of this product line.”
Rounding out these most recent moves and making good on its plan to rebrand the CMS technology, Vortex Companies announced in early February that it reached an agreement with Pipeline Renewal Technologies to acquire the VeriCure trademark.
With this latest deal, Vortex will now be able to market and sell its CMS technology under the popular brand name and align all manufacturers, distributors and end users to adopt the technology brand. Vortex is now focused on expanding the product’s field support, developing industry QC standards and educating the engineering leaders of the trenchless market. Vortex believes that having the platform of a single brand and a single source of technical support will resonate well with the industry.
SOURCE – Vortex Companies